I was pleased to read today the Conservatives announce two policies for the BBC – disclosure of all remuneration for stars and executives earning six figure salaries, and the sale of Radio 1. That’s a start. As the Sunday Times rightly points out the BBC now also offers effectively a free on line newspaper as well on the licence fee, with implications for the private sector competition who do not enjoy the subsidy.
I was less pleased to see RBS taking full page ads to tell us it really does want to lend some money.The way to get that message across is through its daily actions with its customers, and by telling the journalists who could write it up as a story. Why waste taxpayers money on such ads?
And how true it it? What rates and charges come attached to the cash? We are in the ludicrous position where on the one hand the government orders the banks to lend more, yet with the other hand through its regulator tells them to lend less and to hold more liquidity to have a stronger balance sheet. Which is it to be? And why pay for ads when what people want is sensible loans at realistic fees and charges?