There has been a large response to the main Conservative messages.
Respondents fall into four categories.
Long term opponents of the Conservatives are critical of the messages. That is no surprise, and would have been true whatever had been put out.
Some loyal Conservatives are pleased with them, and will get on and put them to electors once the election gets underway.
UKIP supporters and sympathisers are critical. They want the Conservatives to speak mainly about the EU, sovereignty, immigration and related subjects. Time will tell how many of them carry out their threat and vote UKIP, knowing as they must do that it makes the election of a federalist MP in their seat and an overall federalist Lib/Lab government more likely.
Some Conservatively inclined voters are also expressing doubts, or sending in messages they would prefer the Conservatives to get across. Many will find that their concerns are covered in policy statements, available on the Conservative official website. The next few weeks are not just about how the swing voters swing, but how many traditional Conservative sympathisers do finally decide to vote for a change of government. There is only one realistically on offer, and that is change to a Conservative government.
Traditional Conservatives need to be reminded that their party has pledged to reverse some Labour policies they most dislike – the one way ratchet of powers to Brussels, the lack of proper border controls, the surveillance society and the ballooning deficit.